New York City. March 17, 2020. From doing yoga in Italy to making jam in New York City—and hoping for online sales everywhere—the jewelry industry is keeping itself busy during the nation’s recommended stay-at-home and social distancing directives. A number have even committed to doing good deeds in light of the international Coronavirus pandemic.
On Sunday afternoon, Jeremy and Hisano Shepherd of PearlParadise.com and little h jewelry did a beach cleanup in their hometown of Marina del Rey, Calif. They and other volunteers recruited via a Craigslist post showed up with bags and a willingness to make a difference.
“Grab some trash bags and gloves and head to your nearest beach!” said Hisano on a Facebook post. “Great way to get fresh air while practicing social distancing.”
The group picked up more than 50 bags of trash while the city sent three pickup trucks to assist.
“The city workers filled three pickup trucks with black bags, probably the equivalent of another 200 bags of trash,” said Jeremy in an email interview. “We were able to get the entire Silver Strand section cleaned from Hurricane Street all the way to the family beach on the edge of Marina del Rey in about five hours. It’s the cleanest we’ve ever seen it!”
Marina del Rey beach prior to cleanup.
During the cleanup
Bags of trash post cleanup
And as if the universe and/or its creator was acknowledging these selfless acts, a double rainbow appeared this morning over the stretch of beach the Shepherds cleaned. “I took this as a thank you!” said Jeremy.
The double rainbow days after the cleanup
Marketing guru Sande Finkel also urged friends to turn to acts of kindness. “If you’ve gone to the market and were lucky enough to get what you needed, think of your family, an elder, neighbor, or friend when cooking up a meal,” she said on her page. “Pasta, casseroles, soups, etc., go a long way.” This morning she is busy cooking for neighbors.
Others reposted fun and altruistic ways of passing the time. Private jeweler Jo Rosenblum King shared links to virtual museum tours and field trips and free downloadable coloring books from museums. Designer Lika Behar and retailer Bill Craig of Craig’s Fine Jewelry posted suggestions for parents: have kids home from school ink cheerful notes to local nursing home patients.
Facebook post being shared by many.
And as myriad scheduled events, including fundraisers, continue to be canceled, organizers and philanthropic partners are left scrambling to figure out ways to raise much-needed monies. A case in point: Noble, a group that expands opportunities and enhances the quality of life for people with disabilities, and its 24th annual Noble Evening in the Garden affair. In an effort to raise donations, Noble extended its online auction to March 20 at 5 p.m. EST. Included in the Instabuy section of the auction is a custom-designed 14k white gold necklace from Indy Facets Private Jeweler. The piece features amethyst, tanzanite, and peridot surrounded by round brilliant-cut diamonds and is valued at $4,695.
Meanwhile, designers Nak Armstrong and Margery Hirschey earmarked 20 percent and 30 percent of sales, respectively, through the end of March to No Kid Hungry, a national campaign run by the nonprofit Share Our Strength, which helps provide meals to kids who might be affected by school closures.
“Independent jewelers have rallied together, and I am so proud to be part of this community,” said Hirschey to her Facebook followers. “In this difficult time, we all need to stick together. We will get through this.”
Custom-designed 14k white gold necklace with amethyst, tanzanite, and peridot surrounded by round brilliant-cut diamonds, $4,695; bid online in the Instabuy section for this piece by Indy Facets Private Jeweler
Hand-wrought Bubble earrings in recycled 18k gold with 12.90 cts. t.w. cabochon-cut and faceted Colombian emeralds, $5,635; available online by Margery Hirschey (30 percent of proceeds through the end of March benefit No Kid Hungry)
Petite Ruched hoops in 20k recycled rose gold with custom-cut African emeralds and 0.32 ct. t.w. colorless diamonds are ½ inch in diameter, $5,850; available online at Nak Armstrong (20 percent of proceeds through the end of March benefit No Kid Hungry)
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