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Imperial’s Big Push for Peacock-Color Pearl Jewelry

Earrings in 14k yellow gold with peacock-color Tahitian pearls and diamond accents, $1,760; available online at Montica Jewelry

New York City. Jan. 17, 2020. Seasoned pearl jewelry maker Imperial Pearl, based in East Providence, R.I., has long been a proponent of cultured freshwater and akoya pearls. However, a recent deep dive into the wide spectrum of colors that Tahitian pearls have to offer has reacquainted them with the exotic South Sea beauties.

Imperial’s Kathy Grenier, vice president of business development and the director of marketing for the Cultured Pearl Association of America (CPAA), says that its product development team recently explored using green, light blue, and the peacock-color Tahitians in different styles, determining that the peacock was everybody’s favorite.

“Just like peacock feathers, people see gray, green, and blue body color with overtones of pink, gold, and purple in the peacock-color Tahitian pearls,” she explains. “Everyone liked the light blue colors, but everyone loved the peacocks. Stores that haven’t been paying much attention to Tahitians said they had to have it.”

And while Imperial had been making a lot of jewelry in white gold, the brand decided that the peacock-color pearls were best complemented by yellow gold. Confirmation of this move? The earrings shown below won an industry award.

About 10 classic styles are available to date, with more to come in the next few months.

Editor’s Note: This author works part time for the CPAA.

Necklace in 14k yellow gold with a peacock-color Tahitian pearl and diamond accents, $875; available online at Montica Jewelry

Necklace in 14k yellow gold with a peacock-color Tahitian pearl and diamond accents, $875; available online at Montica Jewelry

Earrings in 14k yellow gold with peacock-color Tahitian pearls and diamond accents, $1,760; available online at Montica Jewelry

Earrings in 14k yellow gold with peacock-color Tahitian pearls and diamond accents, $1,760; available online at Montica Jewelry

Ring in 14k yellow gold, a peacock-color Tahitian pearl, and diamond accents, $1,875; can be purchased through Montica Jewelry at (305) 446-2957

Ring in 14k yellow gold, a peacock-color Tahitian pearl, and diamond accents, $1,875; can be purchased through Montica Jewelry at (305) 446-2957


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