Inspirations

Live from SIHH: Richard Mille’s Bonbon Watch Collection is the Sweet Fix You Need Today

Geneva, Jan. 22, 2019. Get your sugar buzz without letting a drop of the sweet stuff hit your lips through Richard Mille’s new Bonbon collection. The watch brand known for its technically super-charged luxury models tapped newer artistic director Cécile Guenat, daughter of Richard Mille’s friend and business partner Dominique, to bring these playful pieces to life. It’s a departure, for sure, for the brand typically known for more serious styles. Remember its RMOOI? The gem-free number was exceptionally engineered, and its 80 units sold out almost immediately for around $180,000 apiece upon debut. Bonbon, meanwhile, is also virtually gem free but manufactured to make smiles and disrupt the market and mindset of typical luxury watch buyers.

The Citron watch from Richard Mille's new Bonbon collection
The Citron watch from Richard Mille’s new Bonbon collection.
For purchase, see the brand’s store locator tool.
Cerise ring from Richard Mille's new Bonbon collection
Cerise ring from Richard Mille’s new Bonbon collection.
For purchase, see the brand’s store locator tool

Ten models based on the iconic RM 07-03, RM 16-01, and RM 37-01 are limited to 30 pieces each and are made in 60 different colors of Carbon TPT and Quartz TPT ceramic cases. Tiny candy and pastry and fruit motifs (four and six, respectively) are on display. Guenat’s jewelry training is evident in 3,000 of these miniature sculptures that are painted in acrylic and lacquered by hand, with a sugar-coated effect achieved through powdered enamel and the fine sand seen in hourglasses.

The Richard Mille booth at SIHH this year celebrate its new Bonbon collection.
The Richard Mille booth at SIHH this year celebrate its new Bonbon collection.
Photo courtesy SIHH, Nencioli Gilbert, and Morvan Alain

To advertise, contact Nicole@thejewelrybook.com.

“Through our Kongo artist collaboration, Richard Mille learned to work with paint,” observed a representative during the press presentation, held in the brand’s booth. The booth doubled as an offshoot of Dylan’s Candy Bar, with oversize candy fixtures hovering like clouds above buyers’ heads.

Fraise model from Richard Mille's new Bonbon collection
Fraise model from Richard Mille’s new Bonbon collection.
For purchase, see the brand’s store locator tool.

Grand fire enamel, too, plays a role in production and helped the marshmallow watch achieve its pillowy 3D-like look. “To keep the puffy quality, we painted each section separately and built up the paint levels higher,” added the rep. Some of the acrylic brushes used to hand paint the watches have just one or two hairs.

To advertise, contact Nicole@thejewelrybook.com.

Cupcake model from Richard Mille's new Bonbon collection
Cupcake model from Richard Mille’s new Bonbon collection.
For purchase, see the brand’s store locator tool.

Playful features abound. A sweet cupcake watch features ribbed sides mimicking those found on liners, with a miniature icing-topped muffin finishing off the crown. Citrus slices—lemons and oranges—dot dials in several fruit variants, while mesmerizing lollipops and candy peanuts perch from prominent places on more faces, and a black licorice coil consumes the center of the Réglisse. Then there’s the Marshmallow model—a clear favorite among the press corps for its über whimsical vibe—that is made in the likeness of Marpoles Marshmallow Candy Twists.

Marshmallow watch from Richard Mille's new Bonbon collection
Marshmallow watch from Richard Mille’s new Bonbon collection.
For purchase, see the brand’s store locator tool.

The cost to own one of these sweet pieces? They come calorie free in the $122,500 to $158,000 price range.


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