New York City. Oct. 5, 2020. Gina Ferranti of the Gigi Ferranti jewelry brand just unveiled the Portofino jewelry collection, a vibrantly colored tribute to the fishing village on the Italian Riviera coast. While Ferranti’s family hails from Naples and Sicily and she has visited the Amalfi Coast and Positano, she maintains that Portofino, in Northern Italy, remains a destination on her bucket list.
“I’ve been thinking about it and would have gone already had it not been for Covid-19,” she explains in a phone interview.
In fact, Portofino has been on her mind since late last year. This is when she was researching ideas for a new 18k gold collection with juicy colors of colored stones, a trend she saw happening in the market. As she brainstormed, she kept returning to her Italian heritage—which has long been an inspiration for designs. Her Lucia collection, for example, represents stained glass windows and architecture from Italy’s vast number of churches. This time, she mused, why not let an entire locality serve as a muse instead of merely elements within one? Portofino, known for its colorful houses and stunning Ligurian Sea, became an obvious choice.
“The landscape has a lot of color,” she observes, knowing it was a feature she wanted to add to her previously diamond-driven offerings.
Portofino debuted last week with cool and warm colors signifying different parts of the city’s landscape. Think candy-color dwellings in pink and orange sapphires with blue zircons and tsavorite garnets representing the sea. The gold is largely 18k yellow with a couple of items made in 14k yellow. Silhouettes include waves, lines representing the repeating patterns of buildings, and cute slender penne pasta forms, among others.
“I wanted to create an experience so when someone looks at the collection, they can feel that they are in that destination,” she explains. “It’s designed to give the wearer an intimate experience and feeling of happiness, serenity, and rejuvenation—what you would feel if you visited Portofino. Now more than ever, women want to escape to a happy, more serene place, and to feel glamorous and chic even when just wearing a pair of jeans.”
Portofino is available now for purchase on the Gigi Ferranti website and for order by stores; delivery to merchants is within four weeks (all jewelry is made in New York City). Retail prices start at $1,350.
Portofino three-stone ring in 18k yellow gold with 1.22 ct. blue zircon and 0.98 cts. t.w. tsavorite garnets, $5,800; available online at Gigi Ferranti
Portofino side-set hoop earrings in 18k yellow gold with 1.84 cts. t.w. colored sapphires and tsavorite garnets, $5,850; available online at Gigi Ferranti
Portofino Penne link necklace in 18k yellow gold with 3.85 ct. colored sapphires and tsavorite garnets, $15,500; available online at Gigi Ferranti
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